Whether they’re in Los Angeles or London, Beijing or Boston, Trojans can easily stay connected with each other and their alma mater with the new USC Fight Online app for smartphones.
Geo-social connecting is just the beginning.
The app offers seamless access to two members-only alumni databases—the FightOn!line Web community and the searchable USC Business & Service Directory—as well as a suite of online career services, including the popular connectSC job-listing portal. It offers fun features too: built-in instant messaging with Trojan emojis and a photo booth with templates for dressing up your selfies in Trojan gear.
Available for the iPhone and iPad (an Android version arrives in 2015), the free USC Fight Online app can only be activated by degreed alumni. “This is a benefit of being part of a very distinct community,” says Patrick Auerbach, associate senior vice president for alumni relations. The social networking possibilities are up to your imagination. Throwing a USC cooking party? The app lets you invite Trojan foodies in your area. Starting a book club? Use the app to find fellow USC bookworms.
About 93,000 Trojans—more than a quarter of USC’s alumni base of 360,000—already have FightOn!line accounts, and the same ID and password will access the mobile app. Within the first year, Auerbach hopes to have 10,000 users on the mobile app and to increase Fight On!line participation by 10 percent.
It even comes with bragging rights: It’s the first geo-social alumni mobile app in the Pac-12.