
Emily Gersema
Emily Gersema is the executive director of media relations at USC University Communications. Before joining USC, she worked as a media strategy and social media consultant, and was an investigative journalist.
Stories by Emily Gersema:

Celebrating Casa de Rosas’ new Head Start center, housing for homeless veterans
USC President Carol L. Folt joins community leaders at the renovated campus, which includes a USC-run preschool and housing for homeless veterans and their families.

Scientists aim to catalyze USC drug discovery using workshops and new technology
Scientists at USC Dornsife and the USC Michelson Center for Convergent Bioscience are hoping to spark drug research across the university by hosting a series of workshops starting Friday.

The truth of the Holocaust is under attack — here is what we can do about it
On International Holocaust Remembrance Day, USC Shoah Foundation’s Robert Williams discusses the co-opting of historic events and how we — and social media companies — have a part in stopping the spread of lies about the atrocities.

Discovery involving sodium could lead to safer painkillers such as fentanyl
A study by USC scientists and colleagues shows a potential new way to make the nation’s deadliest painkiller, fentanyl, safer.

ER doctor shares her story to help others ‘on their journey to heal’
Michele Harper shared stories of compassion from her book, The Beauty in Breaking: A Memoir.

USC awarded $8.8 million for sustainability research initiatives
GREEN WEEK: The funds support sustainability-focused research projects on alternative energies and pollution reduction, as well as efforts to help shade L.A. neighborhoods to improve quality of life

Dad brain is real: Study reveals men’s brains change after baby arrives
Psychologist Darby Saxbe discusses why studying these changes in parents is important and what she hopes to tackle next.

Next-generation liquid biopsy detects nano-sized signs of breast cancer in early-stage patients
A USC-led team of researchers finds remarkable results with the blood test in a small group of patients.

Barriers to voting have huge impact on turnout, but Americans overlook their effect
Practical difficulties such as child care requirements and limited polling place hours can curb voter turnout, but USC researchers find most Americans think voting is a matter of belief.

Roe v. Wade repeal may exacerbate women’s health inequities even as candidates use it to gain votes, USC experts say
Health experts see abortion as a public health issue — but in politics, it’s a campaign issue and this is a critical election year.

Increasing discord over abortion, LGBTQ+ issues keep polarization levels high
The USC Polarization Index shows immigration remains the most divisive topic in the first quarter of 2022, while the war in Ukraine is the most discussed.

Genocide and the power of survivor testimony during and after war
On Holocaust Remembrance Day, the interim executive director of USC Shoah Foundation discusses concerns about genocide in Ukraine, the distortion of the Holocaust, and the loss of a Ukrainian Holocaust survivor to the Russian assault on Mariupol.

Patterns and prose: A USC computer scientist is a coder by trade and a poet at heart
One of USC’s top experts at the Information Sciences Institute whose influential work is changing brain research and helping to catch fake videos has an ambitious goal in his spare time: to translate all the works of a beloved Egyptian poet.

Scientists can predict transfer of carbon — including pollution from cars — in the ocean
Tiny organisms that go deep are key to a natural cycle that helps mitigate global warming. A USC-led team of scientists has discovered why and built a computer model that predicts the rate of carbon transfer.

Russia-Ukraine war forces Europe’s largest refugee crisis since WWII, scarring generations
USC experts say the psychological trauma for survivors and refugees will last for decades. They also raise questions about Russia’s alleged war crimes and whether the country is committing genocide.

USC joins AltaSea in opening a new lab to harness the power of aquaculture
USC celebrates a new lab with research accelerator AltaSea — a project that may one day help California grow stronger, healthier mussels, oysters and kelp that can withstand the effects of global warming.

Technology, nuclear power are driving issues in the Russia-Ukraine war
USC experts discuss how tech-driven globalization and energy are front and center in Russia’s war on Ukraine.

Stage for Russia’s war on Ukraine was set by a massive propaganda campaign, USC experts say
As the U.S. and Britain announce sanctions against Russia and soldiers march into Ukraine, USC experts discuss the escalation of the conflict — and note a distinct change in Vladimir Putin’s usual propaganda tactics.

Cars, beer and cryptocurrency: Super Bowl ads set the stage for marketing to millions
When Super Bowl LVI kicks off Sunday, millions of Americans will be tuning in. But this is about more than just the Rams and Bengals. For marketers, it’s about potential sales.

USC Pacific Asia Museum shop in Pasadena sells fair trade items to help women worldwide rise
In the museum’s shop, 60% of the merchandise is certified as fair trade — sourced from Asian American and Asian artists, as well as L.A.-area artists.

Why is America so divided? Researchers find fake news about controversial topics contributes to political polarization
USC researchers dig deep into America’s polarization problem: a data-driven tool measures discord on controversial topics; computer scientists study who spreads fake news; and policy experts examine why polarization is different today.

ShakeOut gives Trojans a chance to hone their earthquake preparedness skills
The annual drill at USC is meant to remind students, faculty and staff of what to do in the event of an earthquake and encourage them to make their homes and offices earthquake safe.

How Greece let in tourists and kept out COVID-19
Researchers from USC and the University of Pennsylvania collaborated with a private company CEO to help Greece do more with less and curb COVID-19’s spread when the country reopened to tourists.

The military after 9/11: How wars impacted veterans’ mental health and care
USC experts reflect on the reverberations of 9/11 and the end of the war in Afghanistan, including the impact on veterans and their mental health care.