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Philanthropist Makes Pledge to MBA Center

by Dagmar King

Dean Thomas Gilligan was among the faculty and students who honored Keenan at a recent ceremony.

Photo/David Roberts

Fred V. Keenan, president of Keenan Investment Co., has established an endowment to enhance and expand student and alumni services at the USC Marshall School of Business MBA Career Resource Center.

The newly named Fred V. Keenan MBA Career Resource Center offers a comprehensive program to help MBA students define and attain their career objectives, including a Web-based recruiting system, searchable databases, career management training seminars, personal career advising, job referral and listing services and career forums.

Approximately 75 people, including USC Marshall Dean Thomas W. Gilligan, USC Marshall vice deans, staff members and MBA students gathered for the unveiling ceremony at the Career Resource Center Feb. 28 in Jane Hoffman and J. Kristoffer Popovich Hall.

USC Marshall also honored Keenan for his generosity at a reception in downtown Los Angeles. In attendance were Robert R. Dockson, benefactor of the Robert R. Dockson Dean’s Chair of Business Administration and a former dean of the USC Marshall School of Business, and Scott Bice, Robert C. Packard Professor of Law at USC and former dean of the USC Law School. Both are close friends of Keenan’s.

“We are thrilled to receive Fred Keenan’s generous gift,” Gilligan said. “It will significantly further our commitment to help MBA students achieve their professional goals.”

Gilligan said the gift will allow USC Marshall to offer lifelong career assistance to all USC Marshall alumni; create an Executive in Residence program that will provide office space to executives who will mentor students and serve as liaisons to the business world; increase services to international students; and provide career services to undergraduate students.

Keenan said, “USC gave me my start, and now I want to help others get theirs. The career resource center is the ideal place for my gift because it supports students from the beginning of their education to graduation and beyond.”

“Over the past year and a half, we have made great strides in improving the services offered by the USC Marshall MBA Career Resource Center,” said Peter Giulioni, executive director. “The gift from Fred Keenan will give students an even greater advantage in realizing their career potential,” he added.

Since his graduation in 1937, Keenan has been a loyal supporter of the USC Marshall School and the university. He was a founding member of Commerce Associates (forerunner to the USC Marshall Alumni Association), a leader in the USC Alumni Association, a Presidential Associate and member of Cardinal and Gold.

He served as past president and board member of the Half-Century Trojans. He helped spearhead the successful fund-raising efforts for USC Marshall’s Hoffman Hall and endowed the Fred V. Keenan Chair in Finance in 1997, held since 1998 by Larry Harris, professor of finance and business economics.

He also has made financial contributions to the USC Gould School of Law, the College of Letters, Arts and Sciences and the department of athletics.

In 2002, Keenan received the USC Alumni Service Award, which recognizes outstanding volunteer efforts on behalf of the university.

Philanthropist Makes Pledge to MBA Center

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