You’ve heard of TV on the radio. Now there’s radio on the TV. On Apple TV, to be specific.
Apple TV looks like a cable box and is used with a HDTV screen to show content from a variety of sources: HBO, YouTube, Hulu Plus, Netflix, AOL, network channels such as NBC and CBS, Vimeo, Flickr and others.
Chris Mendez, director of new media for USC Radio Group, said the Apple TV app is similar to Classical KUSC’s iPhone app but on a much wider canvas. It celebrates Southern California lifestyle through a slideshow of lovely landscapes and architectural details as the station’s music streams around the clock. It also provides stories of the world’s most noteworthy composers while the app streams commercial free, identifying each piece of music by title and composer.
We are one of the first radio stations to create an app on Apple’s new platform.
“We are one of the first radio stations to create an app on Apple’s new platform,” Mendez said. “It’s pioneering and shows the innovation at the station.”
Classical KUSC has been an app innovator for years, creating its first app for phones and mobile devices five years ago.
Located in the USC Center building in downtown Los Angeles, Classical KUSC broadcasts handpicked commercial-free classical performances, expert music commentary and coverage of the arts in Southern California. The listener-supported station broadcasts on 91.5 FM in Los Angeles and Santa Clarita, 88.5 KPSC in Palm Springs, 91.1 KDSC in Thousand Oaks, 93.7 KDB in Santa Barbara and 99.7 KESC in Morro Bay/San Luis Obispo, and is live-streamed at kusc.org, attracting listeners from around the globe.